Show-Me-Select Replacement Heifer Program

black Angus cattle in grassy area

Missouri Show-Me-Select Replacement Heifer Program

An educational program for Missouri farmers targeted at improving heifer development through technology and management practices

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black and brown cattle in green grass

A Steak in Genomics

A blog for stakeholders in beef production, genetics and genomics by Jared Decker, MU Division of Animal Sciences.

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palomino and black angus calf in field

Beef is big business

Missouri cattle and calves cash receipts show more than $1.5 billion annually.

Learn more about Missouri's beef industry

Missouri Show-Me-Select Replacement HeifersThe Show-Me-Select Replacement Heifer Program uses the latest research on health, nutrition and reproductive science to ensure Missouri counties continue to be national leaders in providing quality beef. The program focuses on Missouri's farmers and is dependent upon active participation from regional extension livestock specialists and local veterinarians, each of which are critical components of the agricultural sector of this state.

This program is unique in that it is an educational program targeted at improving production efficiency through increased use of existing technology, coupled with the marketing component.

The anticipated outcomes of this program include:

  • Increased adoption rate by farmers in Missouri of management practices that offer potential to improve long-term reproductive efficiency of their herds and resulting profitability
  • Expanded working relationships among farmers, regional livestock specialists and veterinarians that will enhance information exchange and improve management of cow herds across Missouri
  • Improved heifer development programs through a Total Quality Management approach
  • Increased marketing opportunities for and added value for Missouri-raised heifers
  • Creation of reliable sources of quality replacement heifers in terms of genetics and management

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Show-Me-Select Replacement Heifers, Inc. a non-profit organization in cooperation with

University of Missouri Extension - College of Agriculture, Food and Natural Resources - Division of Animal Sciences - Division of Applied Social Sciences - MU College of Veterinary Medicine - Missouri Cattlemen's Association - Missouri Department of Agriculture